With
the unprecedented spread of digital media today, it's
pretty unsurprising that a large focus is placed on satirical news.
And why not? Most can appreciate some sarcasm, some irony, dare I say
some satire to liven up their daily dose of the latest happenings.
But it does beg the question: what is it exactly about this
particular use of media, about the Steven Colberts, the Onions of
this day and age, that is so appealing? By reading a few Onion
articles and examining my own reactions, I've tried to figure that
out.
Take,
for instance, this article:
http://www.theonion.com/articles/powerball-winners-already-divorced-bankrupt,30553/.
Even the title itself nicely represents several of the qualities that
make for great satire. For one, it's fresh and relevant: the
Powerball drawing is something that has been discussed frequently in
the past week, so individuals see this reference and immediately
recognize its source. Continuing through the article, it quickly
becomes clear that a common fear or saying is being exaggerated for
effect: that lottery winners tend to be unhappy after receiving large
sums of money. The much greater extent this is taken to, with quotes
like “Sources
confirmed he is now barely making ends meet by working as a cashier
at the same 4 Sons Food Store at which he purchased the winning
ticket,”
takes this idea to the point of absurdity, and thus makes it amusing
to the reader.